Well it seems hell finally froze over. Google payed a gazillion dollars for a Superbowl spot.
But the point is that it was a fantastic spot. One that had me speechless a few months ago when it hit Youtube.
It’s called Parisian Love:
It’s been a bit of a mantra that good brands or products have the marketing [...]
Tags: Advertising, apple, demo, google, new world order, product demo, superbowl
Heard a radio commercial today. (Which, btw, are probably the only commercial messages that still reach me: I only have two TV channels that are public broadcast, thus ad-free, + a banner blocker on Firefox, and the last time I touched paper was in the bathroom)
Anyway, it was for a mobile subscription and the gist [...]
Tags: Advertising, sms, text
I’m pleasantly surprised by this campaign: http://www.stationsroman.be for Antwerp’s Central Station. Should you be asking why there’s a campaign for a train station, it’s to celebrate that the station’s restoration is finished and can be admired again in all it’s glory.
I spent 10 minutes on it, and when it was over, I didn’t want [...]
Tags: antwerp, Interactive advertising Tips, station, stationsroman
It is not in my nature to make fun of other people nor to gloat over others’ fuckups.
Actually it is, but I do my best to suppress this as it’s a nasty part of my personality I’m not particularly proud of.
But sometimes I cave in.
This is one of those times.
I mean we’re all sick of [...]
Tags: flash mob, freeze, improv everywhere, pictures, schadenfreude
There’s a bike shop right by my office, which is right at the border of the Forest de Soigne, which is a great forest for mountainbiking. The shop always looked a bit too posh for me, so I never really liked it.
Until yesterday, when I noticed this:
They installed a bike wash, a free to use [...]
Tags: bikes, branded utility, hose
